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Tips For Writing A Good Property Listing

Property Management and Tenant Placement

Tips For Writing A Good Property Listing

One of the keys to success with owning rental property is being able to write a good property listing because, if renters can’t find your property, you will get fewer applicants than you expected.

Thankfully, writing a rental property is easier than you think, especially if you follow these simple tips.

Tip #1 – Your Rental Property Listing Must Attract Attention

The headline to a rental property listing is the one thing that’s going to attract attention to your rental property, and it must have a ‘hook’ that connects with the reader.

If you take the time to think about your ideal tenant, you will be able to easily write a rental property listing that connects with them and ignites their desire to visit your property.

Tip #2 – Talk About Those Amenities

Is your property close to schools, shops, stores, or other things to do in the area? If so, you shouldn’t hesitate to talk about those amenities because your ad will connect with the right person who is looking for those specific features in a property.

Tip #3 – Don’t Use The Wrong Words In Your Listing

During the process of writing your rental listing, you should pay close attention to the words that you use in your listing because using the wrong words can evoke the wrong emotions in renters and cause them to pass up visiting your property.

Some of the words that you should not use in a listing include quaint, small, cozy, or intimate because each of these words will make a tenant think that your property is going to be cramped and not something they are interested in checking out.

Tip #4 – Use Plenty Of Photos

Besides writing a great listing, you should also include plenty of photos, and a walk-through video as well, because your goal is to motivate someone to visit the property in person, not to keep looking at other properties.

Remember to use recent photos of your rental property that were taken during the current season because, using old photos will make a prospective tenant wonder what’s wrong with the property and potentially pass it up.

Contact Rent Portland Homes – Professionals

At Rent Portland Homes – Professionals, we specialize in property management for single-family and multifamily properties in the PDX area.

To learn more about the property management services we can offer you, contact us today by calling (503) 447-7735 or click here to connect with us online.